about prospect

We’re building for the next-generation.

Prospect is the product of our belief that when systems are elegant, teams move better—every time.

We didn’t start Prospect because we wanted to build a company. We started it because we were tired of how modern teams—especially finance teams—were being forced to work. Bloated tools. Clunky processes. Information scattered across platforms, buried in threads, delayed by approvals, or lost in translation. It wasn’t a people problem. It was a systems problem.

Most of the tools out there try to patch complexity with even more complexity. Add-ons. Alerts. Dashboards that require dashboards to explain. We knew there had to be another way—one that reduced noise instead of adding to it. So we started building: a platform that quietly supports decision-making, removes friction, and brings everything into focus.

Prospect is the product of that belief. It’s calm by default, fast when it matters, and designed to get out of your way. It doesn’t try to replace your thinking or flood your screen with more inputs. It gives you what you need to act with confidence—and nothing more.

We’re building Prospect for people who want to move fast without breaking clarity. For teams that don’t just want software that works, but software that respects how they work. If that’s you, we’re glad you’re here.

Felix Rowe

Founder & CEO

Leadership Team

Felix Rowe

Chief Operating Officer

Felix makes sure the machine runs smoothly. He brings a deep background in finance ops and has a serious love for well-structured data.

Camille Ortiz

Head of Growth

Camille codes what most people mock up. She’s behind Prospect’s fast, responsive UI and lives at the intersection of performance and polish.

Jonas Reed

Head of Data & AI

Jonas leads our go-to-market strategy with a mix of creative instinct and spreadsheet discipline. Before Prospect, he scaled revenue from $0 to $30M ARR at a fintech startup.

Anika Wells

Design Director

Anika builds the intelligence that powers Prospect’s predictions. She has a PhD in statistical learning and still finds joy in a clean data set.

our locations

From the UK to the world.

Prospect works across London and Amsterdam, with teams focused on product, design, and growth. We’re globally minded, locally grounded, and built for clarity at every scale.